Global
Produce
Intelligence.
PLU Finder is the definitive platform for Price Look-Up code identification, serving retailers, grocery chains, POS manufacturers, and consumers worldwide with verified, enriched produce data.
1,500+
PLU Codes
Daily
Verification
7+
Years Enriching
Global
Reach
Our Mission
To establish PLU Finder as the essential infrastructure connecting global retail operations, supply chain management, and developer ecosystems with the most comprehensive produce data available.
Accuracy
Daily verification against the International Federation for Produce Standards (IFPS) ensures our data meets global retail requirements.
Comprehensiveness
Beyond basic PLU codes, we provide detailed descriptions, storage guidelines, nutritional information, and botanical data.
Accessibility
Free access for everyone, with powerful APIs for developers building the next generation of retail technology worldwide.
What We Do
Verified Data
We verify PLU codes daily against the International Federation for Produce Standards (IFPS), ensuring accuracy that retailers worldwide can trust for their POS systems.
Public data: PLU code, name, variety, category, botanical name
Data Enrichment
Since May 2018, we've been enriching PLU data with detailed descriptions, storage conditions, nutritional profiles, seasonality, and handling guidelines.
Proprietary data: Descriptions, nutrition, storage, origin, and more
Developer Platform
Build with PLU Finder through our comprehensive REST APIs and Model Context Protocol (MCP) server. Power your retail applications with real-time produce intelligence.
Explore API AccessInstant Lookup
Fast, accurate PLU code lookup for retail staff, consumers, and food service professionals. Search by code, name, or category to find exactly what you need.
Browse DatabaseWho We Serve
Retail Staff
Cashiers and produce managers at grocery chains worldwide rely on PLU Finder for quick, accurate code lookups at checkout.
Consumers
Health-conscious shoppers exploring produce information and making informed choices at the grocery store.
Developers
AI developers and application builders integrating produce data through our APIs and MCP server.
Enterprise
POS manufacturers, cold chain operators, and grocery chains requiring enterprise-grade data integration.
Powering
Global Retail
Around the world, PLU Finder powers produce operations at supermarkets, farmers markets, and specialty grocers. Our data helps streamline checkout, reduce errors, and improve customer experience.
- IFPS-verified data for global retail POS systems
- Supporting local and organic produce initiatives
- Reducing checkout errors and improving efficiency
- Helping consumers make healthier food choices
"We're building the critical infrastructure that transforms how grocery retail operates worldwide, from checkout to inventory."
— PLU Finder Vision